Marcel Della Negra, FOXMarcel Della Negra, Online Director at FOX International Channels is taking part in a panel discussion entitled, “Strategic Partnerships for the Market Development”, on Day Two of the LTE LATAM conference, taking place on the 28th-30th April 2014, at the Windsor Barra Hotel, Rio de Janeiro, Brazil.

With the rise of mobile data, how are customer expectations of content changing?

Customers are now increasingly starting to watch full TV episodes on mobile and it is my expectation that this will increase even further with 4G.

What impact is the rise of LTE having on your decisions?

The rise of LTE is driving the move to video on demand, and watching live transmissions over IP.

Are there clear ideas of how the IoT will affect the landscape in the future?

I think RFID will have an effect on how people will interact with things.

What the biggest challenge you believe you’ll face in 2014?

People would like to watch video on demand via their mobiles and tablets, so creating an effective and robust video on demand platform will be our biggest challenge.

What is the LTE LATAM conference an opportunity for you?

The real opportunity lies in the networking, and that’s why I’ll be attending.

LTE LATAM 2014 logo

The LTE Latin America conference is taking place on the 28th-30th April 2014, at the Windsor Barra Hotel, Rio de Janeiro, Brazil. Click here to download a brochure for the event.

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